The Human Side of Creating a CX Tech workforce in Honduras

Ruth Torres

Manager, Human Resources
, Altiam CX
September 24, 2024
min read

The Human Side of Creating a CX Tech workforce in Honduras

One important aspect of being a client of Altiam CX’s high-quality nearshore services is undeniably the significant cost advantages that apply to every bit of work we do. However, there’s a great deal more to it than that. There’s a human side to our business and our founding that is an essential contributor to our operations. When we think about the success of Altiam CX, we also have an important goal of building a CX Tech workforce in Honduras and creating middle class jobs that have a long-term impact. Having an eye on the larger economic and social ramifications of this long-term development makes us even more determined to achieve success and continue to grow.

Why is this important for people? Here are some extremely relevant considerations:

Every job created by Altiam CX or any of the companies working in Altia Smart City is estimated to prevent as many as 11 people from emigrating to the United States and other countries. Uprooting yourself from the place you think of as home is never an easy decision and process. Adding the dislocation and potential ramifications of making this often-hazardous journey outside the limited legal means of doing so causes this to be an even more risky experience. Widening the breadth of available opportunity in Honduras means that the population has options and doesn’t feel the same strong compulsion to leave as a result of the financial environment and lack of productive work.

Every job created at Altiam CX and Altia Smart City generates as many as four indirect jobs. As the CX workforce in San Pedro Sula grows, it becomes the foundation for prosperity on a larger scale. This mass of employees needs services, has more buying power, and spends more in the local economy. Everyone benefits from the increased economic activity. In 2022, there were more than 30,000 combined direct and indirect jobs in San Pedro Sula alone linked to Altia Smart City and the combined operations located there.

Greater economic and income stability for more people connected to Altiam CX and Altia Smart City. As a company that is part of the GK Global family, we are also committed to their guiding principles related to employment. Specifically, we believe in creating jobs that are the first step in a career path that each associate can pursue. The strategy behind this program is to provide incentives and benefits that support permanent and professional advancement that strengthen retention, limit turnover, and discourage desertion and emigration.

Investing in personal wellbeing for employees and their dependents. We believe that people are better employees when they feel supported. Our people benefit from attractive salaries, paid vacation time, access to professional and financial training, and career development options. Very importantly, we add life and medical insurance and extra support for staff and their families. Altia Smart City is adjacent to campuses for higher technology training and healthcare services, extending the ways we make life better for our employees.

Bringing high quality jobs to a country with wealth in human capital. Because talent is universal but opportunities to develop it are not, Altiam CX focuses on Honduras, a country rich in human capital yet often overlooked in the global tech landscape. Honduras and San Pedro Sula present an unprecedented opportunity to create value — for the local population, for frontline employees whose expertise is being developed, and for clients who benefit from their cost-advantaged skills. We believe there is great value in helping people develop their futures in a way that is also good for business.

Learn about nearshore, cost-advantaged CX Tech services available at Altiam CX.

For more information about the economic and social impact of job creation at Altiam CX and Altia Smart City, visit https://gkglobal.com/gri/Sustainability_Report_GK_2021-2022.pdf.

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